THINK BOOKS: PATHWAYS TO EXPONENTIAL CHANGE
SOCIETAL THINKING
The Think book series—Think Scale, Think Speed, Think Sustain—offers an opportunity to reflect upon, reimagine and reckon with the world’s most pressing social issues – while designing for societal scale change, navigating uncertainties or imagining possibilities.
Think Scale brings together insights from change leaders, thinkers, and funders on designing solutions that achieve meaningful, scalable impact.
Think Speed explores strategies for accelerating transformation—fostering change that inspires and enables further, rapid progress.
Think Sustain examines the complexities of sustaining impact, offering perspectives on long-term change within systems and structures.
THE CHALLENGE
The challenge was to develop a flexible visual system that seamlessly evolved across the three books while effectively communicating the core principles of Societal Thinking—designing for scale, speed, and sustainability.
THE SOLUTION
The Think Book series—Think Scale, Think Speed, Think Sustain—presents a cohesive visual and conceptual framework, with each book embodying a core principle of Societal Thinking. Kaboom developed the visual language that followed the Think series ecosystem approach. The design process focused on creating a flexible visual system that evolves across the three books while maintaining a unified identity.
Each book features ten spreads with illustrations, followed by thematic pages that reinforce key concepts. Every spread introduces a unique visual element that deepens the connection between the text and its ideas.
